Learn Our Legacy
Since 1978

Learn Our Legacy

Explore the history and versatility of the first all-natural, multipurpose mineral makeup.

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Expert Application Techniques

Master Your Mineral Glow

Unlock the full potential of our all-natural, multipurpose mineral powder with these professional tips designed to work with your unique skin chemistry.

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OVERALL BASE AND BRONZER

Brush your puff applicator or brush across the cork to pick up a tiny amount of Indian Earth powder. Very lightly dust powder over your entire face and watch your features come alive as the color intensifies into a personalized glow with your own skin chemistry.

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CONTOUR AND SHADING

Deepen and dramatize the hollows of your cheeks, shadow your chin line or a too prominent forehead, or warm the base of your throat. Keep in mind that dark areas appear to recede, while pale areas seem more prominent.

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BLUSH AND HIGHLIGHT

Dust a little extra Indian Earth on cheeks, forehead, chin, and neck and watch your face come alive. Try dusting a little on your earlobes too.

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EYE LINER AND EYE SHADOW

Mix a little Indian Earth with water and outline your eyes with a brush. Next, touch a sponge tip brush, a shadow brush, or your finger to the powder on the cork and smooth lightly over your eyelids.

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LIP LINER AND COLOR

First outline your mouth with a fine brush dipped in a mixture of water and powder. Allow it to “set” for a few seconds for the full color to appear. If you want pale lips, apply powder to your lips with your fingertip or a brush. If you want a more intense look, moisten your lips and apply more powder.

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NAILS

Indian Earth can also be applied to nails and sealed with a clear top coat to achieve a lustrous effect.

Our Story

Nearly Forty Years of Heritage

Founded in 1978, Indian Earth Cosmetics pioneered the first all-natural, multipurpose mineral makeup. With nearly 40 years of history, we remain dedicated to the same high-quality formulas that gained fame in luxury retailers decades ago. We invite you to experience the authentic heritage of a brand that has always put natural ingredients first.

Nearly Forty Years of Heritage
The Science of Your Glow

Unique Chemistry

The Science of Your Glow

Our mineral formula interacts directly with your individual skin chemistry to create a customized, radiant shade. The color intensifies against your skin, creating a personalized glow. This personalized reaction ensures a natural finish that looks perfect on every skin tone.

Versatile Beauty

One Product, Infinite Uses

Discover a single multipurpose powder that serves as a bronzer, highlighter, blush, eyeshadow, and even nail color. You can apply it dry for a soft dusting of sunshine or mix it with water to create precise liquid liners. It is truly the most versatile and natural thing you can wear next to your skin.

One Product, Infinite Uses
Message Our Team
Personal Advice

Message Our Team

Send us a message today if you have any questions about our all-natural mineral powder.